{"id":149,"date":"2016-08-20T06:42:51","date_gmt":"2016-08-20T06:42:51","guid":{"rendered":"https:\/\/4atmos.com\/?p=149"},"modified":"2026-04-15T21:40:38","modified_gmt":"2026-04-15T21:40:38","slug":"can-a-small-company-benefit-from-market-based-management-mbm","status":"publish","type":"post","link":"https:\/\/4atmos.com\/ja\/can-a-small-company-benefit-from-market-based-management-mbm\/","title":{"rendered":"\u4e2d\u5c0f\u4f01\u696d\u306f\u30de\u30fc\u30b1\u30c3\u30c8\u30fb\u30d9\u30fc\u30b9\u30c9\u30fb\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\uff08MBM\uff09\u304b\u3089\u6069\u6075\u3092\u53d7\u3051\u3089\u308c\u307e\u3059\u304b\uff1f"},"content":{"rendered":"

Can a small company benefit from Market Based Management (MBM)? \u00a0If your response is \u201cwhat is market-based management?\u201d I\u2019ll try to explain below. \u00a0If you already know what MBM is the question is not rhetorical because unless it becomes a part of your corporate (and personal) DNA you will probably fall short. \u00a0For new companies it\u2019s about starting out right. \u00a0For existing companies it is about being willing to hit the \u201cReset\u201d button and rebuild your corporate model (through \u201ccreative destruction\u201d) around fundamentals that helped make Koch Industries one of the world\u2019s largest privately held organizations. \u00a0Can your company grow to $115 billion (USD) in annual revenue if you adopt MBM? \u00a0I don\u2019t know but I do know that your company will be better, stronger and more prepared to face an ever-changing marketplace with confidence. \u00a0It starts with Culture.<\/span><\/p>\n

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\u5353\u8d8a\u6027\u3092\u6587\u5316\u306e\u4e00\u90e8\u306b\u3057\u305f\u5834\u5408\u3001\u4f55\u304c\u8d77\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u4ea4\u6e09\u306e\u4f59\u5730\u306e\u306a\u3044\u6307\u5c0e\u539f\u5247\u3068\u904b\u7528\u30d7\u30ed\u30bb\u30b9\u3092\u63a1\u7528\u3057\u305f\u5834\u5408\u3001\u4f55\u304c\u8d77\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/span><\/p>\n

\u79c1\u306f\u3001\u30c1\u30e3\u30fc\u30eb\u30ba\u30fb\u30b3\u30fc\u30af\u304c\u30b3\u30fc\u30af\u30fb\u30a4\u30f3\u30c0\u30b9\u30c8\u30ea\u30fc\u30ba\u306e\u305f\u3081\u306b\u5b9a\u7fa9\u30fb\u6d17\u7df4\u3059\u308b\u306e\u3092\u624b\u52a9\u3051\u3057\u305f\u30de\u30fc\u30b1\u30c3\u30c8\u30fb\u30d9\u30fc\u30b9\u30c9\u30fb\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\uff08MBM\uff09\u306e\u5b66\u7fd2\u8005\u3068\u306a\u308a\u307e\u3057\u305f\u3002\u5f7c\u304c\u57f7\u7b46\u3057\u305f\u300c\u6210\u529f\u306e\u79d1\u5b66\u300d\uff082007\u5e74\uff09\u3068\u300c\u826f\u3044\u5229\u76ca\u300d\uff082015\u5e74\uff09\u3068\u3044\u30462\u518a\u306e\u7d20\u6674\u3089\u3057\u3044\u672c\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u57fa\u790e\u306f\u3057\u3063\u304b\u308a\u3057\u3066\u304a\u308a\u3001\u4f01\u696d\u306e\u6587\u5316\u306b\u6839\u4ed8\u3051\u3070\u3001\u73fe\u5728\u304a\u3088\u3073\u5c06\u6765\u306e\u5065\u5168\u306a\u30d3\u30b8\u30cd\u30b9\u4e0a\u306e\u610f\u601d\u6c7a\u5b9a\u304c\u5bb9\u6613\u306b\u306a\u308a\u307e\u3059\u3002\u4e21\u65b9\u306e\u672c\u3092\u8aad\u3080\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u304c\u3001\u3082\u30571\u518a\u3057\u304b\u8aad\u3080\u6642\u9593\u304c\u306a\u3044\u306e\u3067\u3042\u308c\u3070\u3001\u300c\u826f\u3044\u5229\u76ca\u300d\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002.<\/span><\/p>\n

\u5c0f\u898f\u6a21\u4f01\u696d\u3068\u3057\u3066\u3001$\u5e74\u55461150\u5104\u4f01\u696d\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u63a1\u7528\u30fb\u5b9f\u884c\u3059\u308b\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u3067\u3057\u3087\u3046\u304b\uff1f \u305d\u308c\u306f\u3046\u307e\u304f\u3044\u304f\u3067\u3057\u3087\u3046\u304b\uff1f \u306f\u3044\u3002\u8907\u96d1\u3059\u304e\u305f\u308a\u3001\u3084\u308a\u3059\u304e\u305f\u308a\u3059\u308b\u3067\u3057\u3087\u3046\u304b\uff1f \u3044\u3044\u3048\u3002\u6700\u5927\u306e\u8981\u4ef6\u306f\u3001\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3068\u52c7\u6c17\u3092\u6301\u3064\u3053\u3068\u3067\u3059\u3002.<\/span><\/p>\n

\u5f93\u696d\u54e1\u304c2\u4eba\u300110\u4eba\u300150\u4eba\u3001200\u4eba\u3001\u3042\u308b\u3044\u306f1\u4e07\u4eba\u3067\u3042\u3063\u3066\u3082\u3001MBM\u306f\u300c\u93e1\u306e\u4e2d\u306e\u81ea\u5206\u300d\u3067\u3042\u308b\u3042\u306a\u305f\u304b\u3089\u59cb\u307e\u308b\u306e\u3067\u6a5f\u80fd\u3057\u307e\u3059\u3002.<\/span><\/p><\/blockquote>\n

MBM\u306e\u8a73\u7d30\u306b\u3064\u3044\u3066\u6df1\u3044\u54f2\u5b66\u7684\u8b70\u8ad6\u3092\u3059\u308b\u3064\u3082\u308a\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u6307\u91dd\u3068\u306a\u308b\u539f\u5247\u30685\u3064\u306e\u6b21\u5143\u3092\u5f37\u8abf\u3057\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002\u3053\u306e\u30e2\u30c7\u30eb\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u5b66\u3073\u3001\u7d44\u7e54\u306e\u6587\u5316\u306e\u4e00\u90e8\u306b\u3057\u305f\u3044\u3068\u601d\u3063\u3066\u3044\u305f\u3060\u3051\u308b\u3053\u3068\u3092\u9858\u3063\u3066\u3044\u307e\u3059\uff08\u7c21\u5358\u306a\u30af\u30a4\u30ba\u3067\u3059\u300210,000%\u306f\u4f55\u3067\u3057\u3087\u3046\uff1f\uff09\u3002.<\/span><\/p>\n

\u884c\u52d5\u6307\u91dd<\/span><\/p>\n

    \n
  1. \u8aa0\u5b9f<\/span><\/li>\n
  2. \u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9<\/span><\/li>\n
  3. \u4fa1\u5024\u5275\u9020<\/span><\/li>\n
  4. \u539f\u5247\u7684\u306a\u8d77\u696d\u5bb6\u7cbe\u795e<\/span><\/li>\n
  5. \u9867\u5ba2\u4e2d\u5fc3<\/span><\/li>\n
  6. \u77e5\u8b58<\/span><\/li>\n
  7. \u5909\u66f4<\/span><\/li>\n
  8. \u8b19\u865a<\/span><\/li>\n
  9. \u5c0a\u656c<\/span><\/li>\n
  10. \u30d5\u30eb\u30d5\u30a3\u30eb\u30e1\u30f3\u30c8<\/span><\/li>\n<\/ol>\n

    MBM\u306e5\u3064\u306e\u6b21\u5143\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/span><\/p>\n

      \n
    1. \u30d3\u30b8\u30e7\u30f3<\/span><\/li>\n
    2. \u5fb3\u3068\u624d\u80fd<\/span><\/li>\n
    3. \u77e5\u8b58\u30d7\u30ed\u30bb\u30b9<\/span><\/li>\n
    4. \u610f\u601d\u6c7a\u5b9a\u6a29<\/span><\/li>\n
    5. \u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6<\/span><\/li>\n<\/ol>\n

      Koch\u306e\u30c1\u30fc\u30e0\u30e1\u30f3\u30d0\u30fc\u3068\uff08\u30aa\u30d5\u30a3\u30b9\u5185\u5916\u3067\uff09\u6642\u9593\u3092\u904e\u3054\u3059\u3068\u3001\u5f7c\u3089\u304cMBM\u30e2\u30c7\u30eb\u3092\u30d3\u30b8\u30cd\u30b9\u3068\u500b\u4eba\u306e\u4e21\u65b9\u306e\u751f\u6d3b\u306b\u53d6\u308a\u5165\u308c\u3066\u3044\u308b\u3053\u3068\u306b\u6c17\u3065\u304f\u3067\u3057\u3087\u3046\u3002\u5f7c\u3089\u306e\u30a8\u30cd\u30eb\u30ae\u30fc\u306b\u523a\u6fc0\u3092\u53d7\u3051\u3001\u305d\u306e\u732e\u8eab\u306b\u5fc3\u3092\u52d5\u304b\u3055\u308c\u308b\u306f\u305a\u3067\u3059\u3002.<\/span><\/p>\n

      MBM\u3092\u6587\u5316\u306e\u4e00\u90e8\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u96e3\u3057\u3044\u6c7a\u65ad\u304c\u5bb9\u6613\u306b\u306a\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u30c1\u30e3\u30f3\u30b9\u306b\u30ec\u30fc\u30b6\u30fc\u306e\u3088\u3046\u306b\u96c6\u4e2d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u969c\u5bb3\u3084\u8ab2\u984c\u3092\u3088\u308a\u7ba1\u7406\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u4e16\u754c\u4e2d\u306e\u3042\u3089\u3086\u308b\u554f\u984c\u3092\u89e3\u6c7a\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u304b\uff1f\u3044\u3044\u3048\u3002\u3057\u304b\u3057\u3001\u5f71\u97ff\u3092\u4e0e\u3048\u3089\u308c\u308b\u3053\u3068\u306b\u5bfe\u3057\u3066\u300c\u89e3\u6c7a\u7b56\u300d\u3092\u898b\u3064\u3051\u308b\u5f79\u5272\u3092\u62c5\u3044\u305f\u3044\u3068\u601d\u3046\u3088\u3046\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002.<\/span><\/p>\n

      4Atmos Technologies, LLC \u306e\u793e\u9577\u3068\u3057\u3066\u3001MBM \u304c\u5f53\u793e\u306e\u57fa\u76e4\u3068\u306a\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u304a\u4f1d\u3048\u3067\u304d\u307e\u3059\u3002\u6700\u3082\u56f0\u96e3\u3060\u3063\u305f\u306e\u306f\u3001\u6700\u521d\u306e\u4e00\u6b69\u3092\u8e0f\u307f\u51fa\u3059\u3053\u3068\u3067\u3057\u305f\u3002\u5f15\u304d\u7d9a\u304d\u3001\u5f53\u793e\u3067\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u66f4\u65b0\u3057\u3066\u3044\u304d\u307e\u3059\u306e\u3067\u3001\u7686\u69d8\u306e\u6210\u529f\u4e8b\u4f8b\u3082\u805e\u304b\u305b\u3066\u3044\u305f\u3060\u3051\u308c\u3070\u5e78\u3044\u3067\u3059\u3002.<\/span><\/p>\n

      \u899a\u3048\u3066\u304a\u3044\u3066\u2026 \u52c7\u6c17\u3092\u51fa\u3057\u3066\uff01<\/span><\/p>\n

      \u91cd\u8981\u30ea\u30f3\u30af<\/span><\/p>\n

      \u30b3\u30c3\u30c1\u30fb\u30a4\u30f3\u30c0\u30b9\u30c8\u30ea\u30fc\u30ba \u2013 MBM<\/a><\/span><\/p>\n

      \u201cAmazon.com\u3067\u306e\u300c\u9069\u6b63\u306a\u5229\u76ca\u300d<\/a><\/span><\/p>","protected":false},"excerpt":{"rendered":"

      Can a small company benefit from Market Based Management (MBM)? \u00a0If your response is “what is market-based management?” I’ll try to explain below. \u00a0If you already know what MBM is the question is not rhetorical because unless it becomes a part of your corporate (and personal) DNA you will probably fall short. \u00a0For new companies it’s about starting out right. \u00a0For existing companies it is about being willing to hit the “Reset” button and rebuild your corporate model (through “creative destruction”) around fundamentals that helped make Koch Industries one of the world’s largest privately held organizations. \u00a0Can your company grow to $115 billion (USD) in annual revenue if you adopt […]<\/p>\n","protected":false},"author":2,"featured_media":150,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nCan a Small Company Benefit from Market Based Management (MBM)? 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