{"id":149,"date":"2016-08-20T06:42:51","date_gmt":"2016-08-20T06:42:51","guid":{"rendered":"https:\/\/4atmos.com\/?p=149"},"modified":"2026-04-15T21:40:38","modified_gmt":"2026-04-15T21:40:38","slug":"can-a-small-company-benefit-from-market-based-management-mbm","status":"publish","type":"post","link":"https:\/\/4atmos.com\/zh\/can-a-small-company-benefit-from-market-based-management-mbm\/","title":{"rendered":"\u5c0f\u578b\u516c\u53f8\u80fd\u5426\u4ece\u57fa\u4e8e\u5e02\u573a\u7684\u7ba1\u7406\uff08MBM\uff09\u4e2d\u83b7\u76ca\uff1f"},"content":{"rendered":"

\u5c0f\u578b\u4f01\u4e1a\u80fd\u5426\u4ece\u5e02\u573a\u5316\u7ba1\u7406\uff08MBM\uff09\u4e2d\u83b7\u76ca\uff1f\u5982\u679c\u4f60\u5bf9\u6b64\u7684\u53cd\u5e94\u662f\u201c\u4ec0\u4e48\u662f\u5e02\u573a\u5316\u7ba1\u7406\uff1f\u201d\uff0c\u6211\u5c06\u5728\u4e0b\u6587\u4e2d\u5c1d\u8bd5\u89e3\u91ca\u3002\u5982\u679c\u4f60\u5df2\u7ecf\u4e86\u89e3\u4ec0\u4e48\u662fMBM\uff0c\u8fd9\u4e2a\u95ee\u9898\u5e76\u975e\u4fee\u8f9e\u95ee\u53e5\uff0c\u56e0\u4e3a\u9664\u975e\u5b83\u6210\u4e3a\u4f60\u4f01\u4e1a\uff08\u53ca\u4e2a\u4eba\uff09\u57fa\u56e0\u7684\u4e00\u90e8\u5206\uff0c\u5426\u5219\u4f60\u5f88\u53ef\u80fd\u96be\u4ee5\u6210\u529f\u3002\u5bf9\u4e8e\u65b0\u516c\u53f8\u800c\u8a00\uff0c\u5173\u952e\u5728\u4e8e\u5f00\u5c40\u6b63\u786e\u3002 \u00a0\u5bf9\u4e8e\u73b0\u6709\u4f01\u4e1a\u800c\u8a00\uff0c\u5173\u952e\u5728\u4e8e\u662f\u5426\u613f\u610f\u6309\u4e0b\u201c\u91cd\u7f6e\u201d\u6309\u94ae\uff0c\u5e76\u56f4\u7ed5\u90a3\u4e9b\u66fe\u52a9\u529b\u79d1\u6c0f\u5de5\u4e1a\u96c6\u56e2\uff08Koch Industries\uff09\u6210\u4e3a\u5168\u7403\u6700\u5927\u79c1\u8425\u4f01\u4e1a\u4e4b\u4e00\u7684\u6839\u672c\u539f\u5219\uff0c\u901a\u8fc7\u201c\u521b\u9020\u6027\u7834\u574f\u201d\u6765\u91cd\u5efa\u4f01\u4e1a\u6a21\u5f0f\u3002 \u00a0\u5982\u679c\u91c7\u7528MBM\uff0c\u8d35\u516c\u53f8\u80fd\u5426\u5b9e\u73b01,000\u4ebf\u81f31,150\u4ebf\u7f8e\u5143\u7684\u5e74\u8425\u6536\uff1f \u6211\u65e0\u6cd5\u65ad\u8a00\uff0c\u4f46\u6211\u786e\u4fe1\u8d35\u516c\u53f8\u5c06\u53d8\u5f97\u66f4\u597d\u3001\u66f4\u5f3a\u5927\uff0c\u5e76\u66f4\u6709\u5e95\u6c14\u53bb\u5e94\u5bf9\u77ac\u606f\u4e07\u53d8\u7684\u5e02\u573a\u3002 \u8fd9\u4e00\u5207\u59cb\u4e8e\u4f01\u4e1a\u6587\u5316\u3002.<\/span><\/p>\n

\u5982\u679c\u60a8\u66fe\u6709\u5e78\u5728\u4f5b\u7f57\u91cc\u8fbe\u5dde\u6770\u514b\u900a\u7ef4\u5c14\u5e02CSX\u4ea4\u901a\u516c\u53f8\u4e16\u754c\u603b\u90e8\u7684\u4f1a\u8bae\u5ba4\u53c2\u52a0\u4f1a\u8bae\uff0c\u90a3\u4e48\u60a8\u5c31\u4f53\u9a8c\u4e86\u4ed6\u4eec\u6587\u5316\u4e2d\u4e0d\u53ef\u52a8\u6447\u3001\u4e0d\u53ef\u6539\u53d8\u4e14\u4ece\u4e0d\u88ab\u89c6\u4e3a\u7406\u6240\u5f53\u7136\u7684\u4e00\u90e8\u5206\u2026\u2026\u5c31\u662f\u5b89\u5168\u7b80\u62a5\u3002\u5982\u679c\u60a8\u6709\u5e78\u5728\u4e00\u5929\u4e4b\u5185\u5728\u56db\u4e2a\u4e0d\u540c\u7684\u4f1a\u8bae\u5ba4\u4e3e\u884c\u56db\u573a\u4f1a\u8bae\uff0c\u60a8\u5c06\u6bcf\u6b21\u90fd\u4f1a\u76ee\u7779\u8fd9\u4e00\u8fc7\u7a0b\u7684\u91cd\u590d\u3002CSX\u5546\u4e1a\u667a\u80fd\u603b\u76d1\u62c9\u91cc\u00b7\u6bd4\u65af\uff08Larry Biess\uff09\u8bf4\uff1a\u201c\u6211\u66fe\u5750\u5728\u914d\u6709\u7535\u8bdd\u4f1a\u8bae\u6865\u5e76\u6709\u591a\u4eba\u4ece\u4e0d\u540c\u5730\u70b9\u53c2\u52a0\u7684\u4f1a\u8bae\u5ba4\u91cc\uff0c\u6bcf\u4e00\u6b21\u7684\u4f1a\u8bae\u90fd\u4ee5\u201d\u7535\u8bdd\u4f1a\u8bae\u7684\u5404\u4f4d\uff0c\u6211\u4eec\u5c06\u8fdb\u884c\u4e00\u6b21\u7b80\u77ed\u7684\u5b89\u5168\u7b80\u62a5\uff0c\u7a0d\u540e\u6211\u4eec\u5c06\u91cd\u65b0\u4e0a\u7ebf\u2019\u5f00\u59cb\u3002\u201d\u4ed6\u8bf4\u7740\uff0c\u4fbf\u5c06\u7535\u8bdd\u6302\u8d77\uff0c\u5f00\u59cb\u8fdb\u884c\u5b89\u5168\u7b80\u62a5\u3002\u6bcf\u4e2a\u4eba\u90fd\u6709\u81ea\u5df1\u7684\u89d2\u8272\u548c\u8d23\u4efb\uff0c\u5373\u4f7f\u60a8\u662f\u5ba2\u4eba\u3002\u5305\u62ec\u697c\u68af\u7684\u4f4d\u7f6e\u3001\u6211\u4eec\u5728\u5916\u9762\u96c6\u5408\u7684\u5730\u70b9\u3001CPR\uff08\u4e3b\u8981\u548c\u5907\u7528\uff09\u8d1f\u8d23\u4eba\u3001AED\u3001\u62e8\u6253911\u4ee5\u53ca\u4eba\u6570\u6e05\u70b9\u3002\u6211\u4e0d\u4ec5\u6b23\u8d4f\u4ed6\u4eec\u5c55\u73b0\u51fa\u7684\u5468\u5168\u548c\u4e13\u4e1a\uff0c\u9084\u6b23\u8cde\u8fd9\u79cd\u6c38\u4e0d\u52a8\u6447\u3001\u4e0d\u504f\u79bb\u8ba1\u5212\u7684\u6a21\u5f0f\u3002\u4f60\u770b\uff0c\u8fd9\u662fCSX\u6240\u6709\u5458\u5de5\u90fd\u975e\u5e38\u91cd\u89c6\u5e76\u9ad8\u4e8e\u4f1a\u8bae\u91cd\u8981\u6027\u7684\u6587\u5316\u7ec4\u6210\u90e8\u5206\u3002\u5982\u679c\u60a8\u53c2\u89c2\u4ed6\u4eec\u7684\u4efb\u4f55\u4e00\u4e2a\u7ef4\u4fee\u8bbe\u65bd\uff0c\u90fd\u4f1a\u8fdb\u884c\u540c\u6837\u7684\u7b80\u62a5\u3002\u5b89\u5168\u53ea\u662f\u4ed6\u4eec\u7684\u6307\u5bfc\u539f\u5219\u4e4b\u4e00\uff0c\u6211\u5f88\u6709\u4fe1\u5fc3\uff0c\u4e07\u4e00\u53d1\u751f\u4ec0\u4e48\u4e8b\uff0c\u8ba1\u5212\u5c06\u4f1a\u6267\u884c\uff0c\u6211\u4eec\u5c31\u4f1a\u5b89\u7136\u65e0\u6059\u3002\u6211\u66fe\u4eb2\u5386\u9f99\u5377\u98ce\u7a7f\u8fc7\u6770\u514b\u900a\u7ef4\u5c14\u5e02\u4e2d\u5fc3\u7684\u65f6\u523b\uff08\u975e\u5e38\u5947\u602a\u4e14\u76f8\u5f53\u7f55\u89c1\uff09\u3002\u6211\u4eec\u901a\u8fc7\u516c\u5171\u5e7f\u64ad\u7cfb\u7edf\u6536\u5230\u901a\u77e5\uff0c\u6bcf\u4e2a\u4eba\u90fd\u9075\u5faa\u4e86\u8ba1\u5212\u3002\u5353\u8d8a\u548c\u51c6\u5907\u5c31\u7eea\u7684\u4f53\u73b0\u3002.<\/span><\/p>\n

\u5f53\u5353\u8d8a\u6210\u4e3a\u4f60\u6587\u5316\u7684\u4e00\u90e8\u5206\u65f6\u4f1a\u53d1\u751f\u4ec0\u4e48\uff1f\u5f53\u4f60\u91c7\u7528\u4e0d\u6210\u6587\u7684\u6307\u5bfc\u539f\u5219\u548c\u8fd0\u8425\u6d41\u7a0b\u65f6\u4f1a\u53d1\u751f\u4ec0\u4e48\uff1f<\/span><\/p>\n

\u6211\u5df2\u6210\u4e3a\u67e5\u5c14\u65af\u00b7\u79d1\u8d6b\uff08Charles Koch\uff09\u4e3a\u79d1\u6c0f\u5de5\u4e1a\uff08Koch Industries\uff09\u5b9a\u4e49\u548c\u5b8c\u5584\u7684\u5e02\u573a\u7ba1\u7406\uff08MBM\uff09\u7684\u5b66\u751f\u3002\u4ed6\u5199\u4e86\u4e24\u672c\u975e\u5e38\u4f18\u79c0\u7684\u4e66\uff1a\u300a\u6210\u529f\u7684\u79d1\u5b66\u300b\uff082007\u5e74\uff09\u548c\u300a\u597d\u7684\u5229\u6da6\u300b\uff082015\u5e74\uff09\u3002\u5176\u57fa\u672c\u539f\u7406\u662f\u624e\u5b9e\u7684\uff0c\u4e00\u65e6\u88ab\u7eb3\u5165\u516c\u53f8\u7684\u6587\u5316\u4e2d\uff0c\u5c31\u80fd\u5f88\u5bb9\u6613\u5730\u4e3a\u5f53\u4e0b\u548c\u672a\u6765\u505a\u51fa\u660e\u667a\u7684\u5546\u4e1a\u51b3\u7b56\u3002\u6211\u9f13\u52b1\u5927\u5bb6\u9605\u8bfb\u8fd9\u4e24\u672c\u4e66\uff0c\u4f46\u5982\u679c\u53ea\u80fd\u627e\u65f6\u95f4\u8bfb\u4e00\u672c\uff0c\u6211\u63a8\u8350\u300a\u597d\u7684\u5229\u6da6\u300b\u3002.<\/span><\/p>\n

\u4f5c\u4e3a\u4e00\u5bb6\u5c0f\u578b\u4f01\u4e1a\uff0c\u95ee\u9898\u5728\u4e8e\uff1a\u5982\u4f55\u501f\u9274\u5e76\u5b9e\u65bd\u4e00\u5bb6\u5e74\u8425\u6536\u8fbe100\u4ebf\u3001\u5229\u6da6\u8fbe4\u4ebf\u3001\u5e02\u503c1150\u4ebf\u7684\u516c\u53f8\u6240\u91c7\u7528\u7684\u5546\u4e1a\u6a21\u5f0f\uff1f\u8fd9\u884c\u5f97\u901a\u5417\uff1f\u884c\u5f97\u901a\u3002\u662f\u5426\u8fc7\u4e8e\u590d\u6742\u6216\u5927\u6750\u5c0f\u7528\uff1f\u4e0d\u3002\u6700\u5173\u952e\u7684\u8981\u6c42\u662f\u5168\u5fc3\u6295\u5165\u5e76\u52c7\u4e8e\u5c1d\u8bd5\u3002.<\/span><\/p>\n

\u65e0\u8bba\u60a8\u6709\u4e24\u540d\u3001\u5341\u540d\u3001\u4e94\u5341\u540d\u3001\u4e24\u767e\u540d\u8fd8\u662f\u4e0a\u4e07\u540d\u5458\u5de5\uff0cMBM \u90fd\u6709\u6548\uff0c\u56e0\u4e3a\u5b83\u59cb\u4e8e\u201c\u955c\u5b50\u91cc\u7684\u4eba\u201d\u2026\u2026\u4e5f\u5c31\u662f\u60a8\u3002.<\/span><\/p><\/blockquote>\n

\u6211\u65e0\u610f\u5c31MBM\u7684\u7ec6\u8282\u5c55\u5f00\u6df1\u5165\u7684\u54f2\u5b66\u63a2\u8ba8\uff0c\u4f46\u6211\u60f3\u91cd\u70b9\u4ecb\u7ecd\u5176\u201c\u6307\u5bfc\u539f\u5219\u201d\u548c\u201c\u4e94\u5927\u7ef4\u5ea6\u201d\u3002\u5e0c\u671b\u8fd9\u80fd\u6fc0\u53d1\u5927\u5bb6\u8fdb\u4e00\u6b65\u4e86\u89e3\u8be5\u6a21\u578b\u7684\u5174\u8da3\uff0c\u5e76\u5c06\u5176\u878d\u5165\u8d35\u7ec4\u7ec7\u7684\u6587\u5316\u4e4b\u4e2d\uff08\u5feb\u901f\u6d4b\u8bd5\uff1a10,000%\u662f\u4ec0\u4e48\uff1f\uff09\u3002.<\/span><\/p>\n

\u6307\u5bfc\u539f\u5219<\/span><\/p>\n

    \n
  1. \u6b63\u76f4<\/span><\/li>\n
  2. \u5408\u89c4<\/span><\/li>\n
  3. \u4ef7\u503c\u521b\u9020<\/span><\/li>\n
  4. \u539f\u5219\u6027\u521b\u4e1a<\/span><\/li>\n
  5. \u5ba2\u6237\u81f3\u4e0a<\/span><\/li>\n
  6. \u77e5\u8bc6<\/span><\/li>\n
  7. \u6539\u53d8<\/span><\/li>\n
  8. \u8c26\u900a<\/span><\/li>\n
  9. \u5c0a\u91cd<\/span><\/li>\n
  10. \u5c65\u884c<\/span><\/li>\n<\/ol>\n

    MBM \u7684\u4e94\u4e2a\u7ef4\u5ea6\u662f\uff1a<\/span><\/p>\n

      \n
    1. \u613f\u666f<\/span><\/li>\n
    2. \u7f8e\u5fb7\u4e0e\u624d\u80fd<\/span><\/li>\n
    3. \u77e5\u8bc6\u8fc7\u7a0b<\/span><\/li>\n
    4. \u51b3\u7b56\u6743<\/span><\/li>\n
    5. \u6fc0\u52b1<\/span><\/li>\n<\/ol>\n

      \u4e0e\u79d1\u6c0f\u56e2\u961f\u6210\u5458\uff08\u65e0\u8bba\u5728\u529e\u516c\u5ba4\u5185\u5916\uff09\u5171\u5904\uff0c\u60a8\u4f1a\u53d1\u73b0\u4ed6\u4eec\u5df2\u5c06MBM\u6a21\u5f0f\u878d\u5165\u4e86\u4ed6\u4eec\u7684\u5546\u4e1a\u548c\u4e2a\u4eba\u751f\u6d3b\u3002\u4ed6\u4eec\u7684\u80fd\u91cf\u4f1a\u6fc0\u52b1\u60a8\uff0c\u4ed6\u4eec\u7684\u627f\u8bfa\u4f1a\u611f\u52a8\u60a8\u3002.<\/span><\/p>\n

      \u5f53\u60a8\u5c06MBM\u878d\u5165\u6587\u5316\uff0c\u505a\u8270\u96be\u51b3\u5b9a\u7684\u8fc7\u7a0b\u4f1a\u66f4\u5bb9\u6613\uff0c\u4e13\u6ce8\u4e8e\u5546\u4e1a\u673a\u4f1a\u5c06\u53d8\u5f97\u66f4\u52a0\u7cbe\u51c6\uff0c\u800c\u969c\u788d\u6216\u6311\u6218\u4e5f\u66f4\u5bb9\u6613\u5e94\u5bf9\u3002\u5b83\u80fd\u89e3\u51b3\u4e16\u754c\u4e0a\u6240\u6709\u7684\u96be\u9898\u5417\uff1f\u4e0d\u80fd\u3002\u4f46\u5b83\u4f1a\u8ba9\u4f60\u6e34\u671b\u5728\u5bfb\u627e\u4f60\u80fd\u5f71\u54cd\u7684\u4e8b\u60c5\u7684\u201c\u89e3\u51b3\u65b9\u6848\u201d\u65b9\u9762\u53d1\u6325\u4f5c\u7528\u3002.<\/span><\/p>\n

      \u4f5c\u4e3a 4Atmos Technologies, LLC \u7684\u603b\u88c1\uff0c\u6211\u53ef\u4ee5\u544a\u8bc9\u60a8\uff0c\u6211\u4eec\u5df2\u5c06 MBM \u4f5c\u4e3a\u6211\u4eec\u7ec4\u7ec7\u7684\u57fa\u77f3\u3002\u6700\u56f0\u96be\u7684\u90e8\u5206\u662f\u8fc8\u51fa\u7b2c\u4e00\u6b65\u3002\u8bf7\u7ee7\u7eed\u5173\u6ce8\uff0c\u6211\u5c06\u5411\u60a8\u4ecb\u7ecd\u6211\u4eec\u516c\u53f8\u6301\u7eed\u7684\u6210\u529f\u6848\u4f8b\uff0c\u5e76\u5e0c\u671b\u542c\u5230\u60a8\u7684\u6210\u529f\u6545\u4e8b\u3002.<\/span><\/p>\n

      \u8bb0\u4f4f\u2026\u2026\u52c7\u6562\uff01<\/span><\/p>\n

      \u91cd\u8981\u94fe\u63a5\uff1a<\/span><\/p>\n

      \u79d1\u6c0f\u5de5\u4e1a - MBM<\/a><\/span><\/p>\n

      \u201c\u4e9a\u9a6c\u900a\u4e0a\u7684\u201d\u597d\u6536\u76ca\u201d<\/a><\/span><\/p>","protected":false},"excerpt":{"rendered":"

      Can a small company benefit from Market Based Management (MBM)? \u00a0If your response is “what is market-based management?” I’ll try to explain below. \u00a0If you already know what MBM is the question is not rhetorical because unless it becomes a part of your corporate (and personal) DNA you will probably fall short. \u00a0For new companies […]<\/p>\n","protected":false},"author":2,"featured_media":150,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nCan a Small Company Benefit from Market Based Management (MBM)? - 4ATMOS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4atmos.com\/zh\/can-a-small-company-benefit-from-market-based-management-mbm\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Can a Small Company Benefit from Market Based Management (MBM)? 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